Your team isn't using AI. Here's why—and how to fix it.
AI adoption fails when it's forced top-down. We take a different approach.
We facilitate workshops that align your people around AI. Then we build and operate the agents, automations, and apps your business needs.
Human-first consulting + hands-on AI engineering. One partner, full adoption.
The result? AI that gets adopted. Workflows that stick. Time your team gets back.
Most AI projects die quietly. Here's what's really happening.
Your team knows where the friction is
They know what's slowing them down. They know exactly where AI could help. But nobody asked them.
AI gets forced from above
When tools get pushed top-down, people check out. They work around it. They wait for it to fail.
The real problem isn't technology
It's that your people weren't part of the process. No ownership means no adoption.
Every month of status quo is another month your AI investment sits unused—and your competitors pull further ahead.
AI designed with your team— not forced on them.
We use the XCHANGE Approach—the same facilitation methodology trusted by Google, NASA, Nike, and Stanford Medicine—to bring your people into the process from day one.
Your team holds the insights.
They understand the friction.
They know exactly where AI should support them.
We surface the real opportunities. We build alignment before we build anything else.
What We Combine:
- • XCHANGE human-centered facilitation
- • Appreciative Inquiry methodology
- • Neuroscience-backed alignment techniques
- • Lean Six Sigma operational excellence
- • AI engineering and workflow automation
What You Get:
- AI that gets adopted
- Solutions your team trusts
- Workflows people actually use
- Results that stick
How We Work: Align. Build. Operate.
Align
Facilitated Discovery
We run XCHANGE-powered workshops with the people closest to the work.
- • We surface insights leadership never sees
- • We uncover friction, waste, and real opportunities
- • We build trust and alignment before touching technology
- • We identify where AI actually helps—not where consultants assume it should
This isn't traditional consulting.
We don't guess. We listen. We activate your team's collective intelligence to find the highest-impact use cases.
Build
AI Engineering
We turn everything your team surfaced into working AI solutions:
- • Custom AI agents and co-pilots
- • Workflow automations
- • Internal apps and tools
- • Knowledge assistants
- • Reporting and analysis systems
- • Process automation
Designed fast.
Tested with your team.
Iterated based on real feedback.
Delivered with operational rigor.
What your people helped design, they will actually use.
Operate
Ongoing AI Partnership
We become your dedicated AI operator:
- • Monthly workflow builds and improvements
- • Maintenance and iteration
- • Team training and enablement
- • Performance tracking
- • Quarterly alignment sessions
Your business gets an AI engine that evolves.
Your people get their time back.
Your operations improve with confidence.
Why This Approach Works
Human at the center. AI at the edges. Operational excellence throughout.
People-First Adoption
AI isn't a technology problem—it's a people challenge. XCHANGE gives us a proven framework to engage your team, discover strengths, and co-create solutions that stick.
Appreciative Inquiry Foundation
We focus on what's working, what's possible, and where your team's best energy lives. We build on strengths, not just fix problems.
Operational Excellence
Lean Six Sigma Black Belt methodology means clean, efficient, measurable implementations that actually improve your business.
Real AI Engineering
Fast prototypes. Practical tools. Systems that scale. No hype. No bloat. No complexity for complexity's sake.
Full Adoption From Day One
When your team helps shape the solution, they own it. That's the difference between AI that gets used and AI that gets abandoned.
The XCHANGE Approach
Our work is powered by the XCHANGE Approach—a methodology recognized as the future of work and trusted by innovative organizations including Google, Vitamix, Stanford Medicine, Nike, BMW, NASA, Sobeys, Costco, and Habitat for Humanity.
The XCHANGE Approach moves past the outdated "sage on the stage" model. It replaces "knowing, telling, and controlling" with "asking, inviting, and unlocking."
This methodology fuses art and science to unlock collective intelligence at speed and scale—providing the meaning, wisdom, and connection necessary for confident AI adoption.
Powered by the XCHANGE Approach—used by teams at Google, NASA, Nike, and Stanford Medicine
What Changes When Your Team Is Part of the Process
With XCHANGE Facilitation:
- Adoption happens naturally
- Resistance disappears
- Ideas surface from everywhere
- People take ownership
- Teams get energized
- Leaders gain clarity
With AI Implementation:
- Hours get reclaimed
- Repetitive tasks disappear
- Accuracy increases
- Communication flows
- Projects accelerate
- Everyone can breathe
Together?
Real transformation.
Clayton Creed
Founder, TapLaunch AI
TapLaunch isn't an agency. It's a partnership led by Clayton Creed—a Lean Six Sigma Black Belt, Certified XCHANGE Guide, and operator with 20+ years building and scaling businesses.
Clayton has supported founders through successful acquisitions, managed teams of 100+, and scaled operations past $40M in revenue. He brings that same operational rigor to AI implementation.
But here's what makes this different: Clayton doesn't just consult and leave. He facilitates the alignment work, then builds and operates the AI alongside your team.
One person. Full accountability. Real results.
Ready to build AI your team will actually use?
Let's start with alignment—then build from there.